
E4 Slackers Club
In the position of Film Specialist for creative solution agency elevenfiftyfive, Hossein helped establish and grow a new platform for TV channel E4 to engage with one of their core demographics… students.
E4 Slackers Club rewarded its members with free film screenings across the country every month, announced and supported by TVR placements.
Hossein assisted in the curation of the programme as well as liaising with every major film studio and the E4 creative team to approve and place the TV ads. E4 Slackers Club achieved 300k members and reached 80% of 16-24s in the UK.