Stella Artois x Mubi

The Cannes Cinema Club was an activation for Stella Artois, offering their customers complimentary films to stream online with MUBI.

With a focus on partnerships and production within the team at elevenfiftyfive, Hossein helped pitch the idea to Stella Artois’ agency teams and oversee the production of the white label streaming platform.

Cannes Cinema Club launched at the Cannes Film Festival in 2012 with an experiential afterparty location based in the heart of La Croisette.

Successfully providing a discerning edge and abundance in new film content for Stella Artois, it would evolve into an ongoing programme of film partnerships and activations globally.